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Kitchen SEO Experts – Get More Leads

If you are a kitchen company or install fitted kitchens you need a constant stream of new leads into your business. ‘Bamsh KBB‘ Digital Marketing are expert in lead generation for kitchen companies. We have several kitchen design and installation companies, throughout the UK, that we generate £100,000’s of sales a month – and we may be able to do the same for you.

If you are a kitchen company in the UK you already know the difficulties of getting new customers. You have huge competition from local kitchen companies as well as the national kitchen businesses such as ‘Wren’, ‘Magnet’, ‘Howdens’ and ‘B&Q’. Competing on the internet with such large organisations may appear daunting or even impossible. Let me tell you that it isn’t – and we can prove it. We have successfully ranked local kitchen companies above the “big boys”, and local competitors, time and time again.

Bamsh KBB Digital Marketing started as a small company dedicated to getting local Bristol businesses found on the internet in search engines like Google. With each success came a referral from another business. Soon we had multiple companies ranking their websites on Google – all over the UK. So much so that we have changed the ‘strapline’ for our business to “Bamsh KBB Digital Marketing – not just SEO and not just Bristol”.

Explanation of SEO and its Importance in the Digital Marketplace

Search Engine Optimisation, or SEO, refers to the practice of optimising a website to improve its visibility in search engine results pages (SERPs). At its core, SEO involves tailoring website content, structure, and technical setup to meet the criteria favoured by search engines like Google. The goal is to rank higher in search results for specific keywords and phrases relevant to the business or product offerings.

In the digital age, where the majority of shopping journeys begin online, appearing prominently in search results is crucial. Effective SEO makes it more likely for potential customers to find a business when they search for products or services it offers. This visibility is essential in driving organic traffic to the website, which is often more sustainable and cost-effective than paid advertising. Moreover, high rankings in search results also lend a sense of credibility and trustworthiness to a brand, factors that are critically important in the customer decision-making process.

The Unique Challenges and Opportunities for Kitchen Retailers in the Online Space

For kitchen retailers, the online marketplace presents a unique set of challenges and opportunities. The challenge lies in the highly competitive nature of the industry. Customers searching for Kitchens use words ranging from “cheap kitchens” to “bespoke hand-made kitchens”, each search engine result is flooded with numerous brands, companies, retailers and installers. Standing out in this crowded space requires a well-thought-out SEO strategy that addresses specific customer needs and preferences.

However, this challenge is accompanied by significant opportunities. The diverse range of customers (and their budget) offers a variety of keywords and niches for kitchen retailers to target. For instance, a retailer specializing in eco-friendly kitchenware can capitalise on the growing trend of sustainability to attract a specific audience. Similarly, those offering high-end kitchen handleless kitchens or ‘German Kitchens’ might focus on keywords that appeal to a luxury market.

Additionally, the visual nature of kitchen products lends itself well to online content creation, offering opportunities for rich, engaging multimedia content that can boost SEO efforts. From stunning images of kitchen layouts to video tutorials on using kitchen gadgets, there’s a wealth of content possibilities that can attract and engage potential customers

Kitchen Company SEO

One of our early successes was to take a new website for a Bristol kitchen design and installation company and rank it on page 1 of Google. This led to other kitchen companies contacting us, and again we have repeated the success of ranking those kitchen companies on the first page of Google.

Search Engine Optimisation (SEO) has emerged as a cornerstone of modern business strategy, particularly for those in the retail sector. For kitchen retailers, understanding and effectively utilising SEO can be the difference between thriving online and getting lost in the vast sea of competitors.

We have perfected the formula to get kitchen companies ahead of local competition and national kitchen companies.

SEO for Kitchen Companies and Kitchen Fitters in the UK

Having a good website, and ranking on the first page of Google for searches related to Kitchen design and installation generates leads. The Bristol-based kitchen company we are working with generate £200,000 of revenue from sales a month.

This is why we like working with kitchen companies – we have success at ranking their businesses with search engine optimisation, we can generate leads for them, and the revenue and profits generated for them means our costs are insignificant compared to the money they are making. We have loyal customers who are happy to pay us. It is a win-win situation.

Unlike some SEO companies, we only work with one company in one geographical location. If we had two kitchen companies paying us to get them on the first page of Google in a local area – which would we prioritise?

In working with one kitchen business, in one local area, we can put all our resources into getting them more leads.

Our ‘formula’ for success is also founded on websites that are built on WordPress. So we only take on customers who have a WordPress website and are based in a location where we are not currently working with a competing kitchen company. (If you think a new website will help generate business growth, we can help with the design and build of a new WordPress website)

Lastly, we only take on kitchen companies that we believe can generate a successful level of leads.

We are available to work on the SEO for kitchen companies based in:

UPDATED: January, 2024

  • Bath
  • Birmingham
  • Bradford
  • Brighton & Hove
  • Carlisle
  • Cambridge
  • Canterbury
  • Chester
  • Chichester
  • Coventry
  • Derby
  • Durham
  • Ely
  • Exeter
  • Gloucester
  • Hereford
  • Kingston-upon-Hull
  • Lancaster
  • Leeds
  • Leicester
  • Lichfield
  • Lincoln
  • Liverpool
  • Manchester
  • Newcastle-upon-Tyne
  • Norwich
  • Nottingham
  • Oxford
  • Peterborough
  • Plymouth
  • Portsmouth
  • Preston
  • Ripon
  • Salisbury
  • Sheffield
  • Southampton
  • St Albans
  • Sunderland
  • Truro
  • Wakefield
  • Wells
  • Winchester
  • Wolverhampton
  • Worcester
  • York

If your area is not listed, please feel free to call 0333 900 3322 to discuss if we can work with you in your area

Kitchen Company SEO – Our Approach

The main search terms that potential customers are entering into Google, the search terms SEO services for kitchen companies will target and the keywords we will, over time, rank you for are:

Keywords UK Searches Per Month
kitchens 74,000
kitchen units 18,100
diy kitchens 18,100
howdens kitchen 18,100
kitchen ideas 18,100
kitchen cabinets 14,800
fitted kitchens 12,100
cheap kitchens 9,900
kitchen planner 8,100
kitchen designs 8,100
kitchen design ideas 5,400
small kitchen ideas 4,400
cheap kitchen units 4,400
new kitchen 4,400
bespoke kitchens 3,600
country kitchen 3,600
modern kitchen 2,900
fitted bathrooms 2,900
modern kitchens 2,900
designer kitchens 2,900
fitted kitchen 2,400
contemporary kitchens 1,900
luxury kitchens 1,600
premier kitchens 1,600

In terms of geographical locations – we will rank you for the areas, towns and villages that are the more affluent areas in your location – targeting your ideal customers.

It is this approach that works and generates revenue for our customers.

Kitchen SEO – Results

“Can you help?” – that was the question put to us 10 days ago by a Kitchen company in Kent.

They had spent “good money” on a new website for their kitchen design and installation services – but it was not being found anywhere on the internet.

After reviewing their website we told them “Yes, we can” – and started our SEO services for them.

The number one search term or “keyword” for Kitchen companies is “fitted kitchens” – within 10 days we have got their website from “not being found anywhere” to TOP 6 in Google search.

When I say top 6, I do not mean they are listed in the top 6 listings – they are the top 6 listings – ALL of them!

Kitchen Company SEO – Costs?

The cost of our services depends on several factors. How much alteration is required on your website, your local competition, how quickly we will get you ranking on the first page of Google etc.

Our SEO service for kitchen companies is considered, by our existing companies, as insignificant compared to the results they are achieving.

Typically, one kitchen sale will pay our fees for a whole year.

For more information and to see if we can get your company results please telephone 0333 900 3322

Search engine optimisation is only one of a multitude of digital marketing strategies that we employ to generate, nurture and close leads for kitchen retailers, installers and suppliers.